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The Journal of Advertising Current Affairs and Research is an academic journal that focuses on current events and in-depth research in the advertising industry. It enjoys a high reputation in both the academic and industry circles of advertising. This magazine is dedicated to tracking the latest trends in the advertising field, analyzing market dynamics, exploring industry challenges and opportunities, and providing readers with cutting-edge academic research results and practical experience sharing.

The magazine has a strong background and relies on well-known domestic universities or advertising research institutions, gathering numerous experts, scholars, and industry elites in fields such as advertising, communication, and marketing. They provide a platform for advertising practitioners, researchers, and students to exchange ideas and share wisdom through writing high-quality articles, case studies, research reports, and other forms.

《廣告時(shí)事與研究雜志》是一本專(zhuān)注于廣告行業(yè)時(shí)事動(dòng)態(tài)與深入研究的學(xué)術(shù)期刊，它在廣告學(xué)術(shù)界及業(yè)界均享有較高的聲譽(yù)。該雜志致力于追蹤廣告領(lǐng)域的最新趨勢(shì)、分析市場(chǎng)動(dòng)態(tài)、探討行業(yè)挑戰(zhàn)與機(jī)遇，并為讀者提供前沿的學(xué)術(shù)研究成果和實(shí)戰(zhàn)經(jīng)驗(yàn)分享。

雜志背景深厚，依托于國(guó)內(nèi)知名高?；驈V告研究機(jī)構(gòu)，匯聚了眾多廣告學(xué)、傳播學(xué)、市場(chǎng)營(yíng)銷(xiāo)等領(lǐng)域的專(zhuān)家學(xué)者及行業(yè)精英。他們通過(guò)撰寫(xiě)高質(zhì)量的文章、案例分析、研究報(bào)告等形式，為廣告從業(yè)者、研究者及學(xué)生提供了一個(gè)交流思想、分享智慧的平臺(tái)。

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